Marketing Battle for Online Dating
• Amorous Web, Cyber Sex
I met the guy I live with online. That was why I originally created the website.
The ad takes place during a wedding ceremony, during which a guest stuns the assembled by actually responding to the preacher's traditional "Speak now or forever hold your peace." His answer: that he uses Match.com. As everyone stares dumbfounded, a woman jumps up to say she, too, uses Match.com, and even found her boyfriend on it.
Even Hallmark Cards has four new cards for Valentine's Day linked to Internet dating
